Branded Consumer Foods Group (BCFG)
Beverages
URC started its competitive beverage business with Blend 45, the first locally manufactured soluble coffee; Great Taste Granules, the first concentrated coffee in the country; and Great Taste 3-in-1, the first complete coffee mix. The company shook-up the beverage market as it introduced C2 Cool & Clean, the first ready-to-drink (RTD) tea, in a market that is significantly dominated by carbonated soft drinks. URC has expanded its product portfolio by offering juices, water, and an RTD chocolate.
